Conversational User Interface CUI by javed Quraishi
Conversational User Interface CUI by javed Quraishi

They introduced CUI into their business, allowing customers to order food through a bot on Facebook Messenger. Duolingo understood that the most significant problem they would face would be helping users effectively learn a language. Conversing is what helps learners practice and retain the language. Simply reading words and phrases on a screen would not help in the same way. Throughout the process of searching and selecting a flight, Skyscanner€™s chatbot constantly confirms the cities and dates that you have chosen. KLM, the well known international airline, now enables customer to receive their flight documentation via Facebook Messenger.

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Users seemed to have difficulty with anything a bit more complex. It incorporates Google Assist which shows off restaurant suggestions if that’s what you’re talking about with your friends. The integration of Google Assist in the chat is well done because it uses conversational UI conventions. Even if you’re not developing some industry-specific product (medicine, finance, etc. where a deep analysis and tons of research is a must), user modeling is critical.

Data Collection (Surveys)

Many of us would rather shoot a message to a friend than pick up the phone and call. And, if we can send a picture, meme, or voice memo–even better. Some of the best CUI€™s provide the following benefits to the customer and the owner.


Over the past few years, Duolingo has started to leverage the power of artificial intelligence to alter the courses and make them more convenient for the user. It allows its users to compare and find cheap flights and hotels and also hire cars. Conversational User Interface is an artificial interface with which you can communicate to either ask questions, place orders, or get information. Please select this checkbox if you do not wish to receive marketing communications from Zendesk.

Checklist for Making a Great Conversational UI for your Applications

The conversational user interface examples will then respond with bespoke gift suggestions based on the user’s responses. Additionally, a chatbot’s response can strategically guide the user back to the existing flow. Providing alternative buttons when a chatbot fails is a way to bring the user back to the conversation. When users first come to chat with a bot, they can ask anything they want. However, this can cause problems for advancing a dialog using predetermined responses. Designers must take charge and design a use flow that will lead users through the intended conversation.


NLP is concerned with the interactions between computers and human language. It's the language used to program computers to process large amounts of natural language data. Chatbots are popular for businesses that want to automate customer service and support. They are also used for marketing and sales and stay on task 24/7, maximizing the hours in a day. For this blog post, we teamed up with Alexander Martynenko, one of the leading UI/UX designers at RubyGarage, to create a concise guide to designing conversational UIs.

Design Conversations — why Your CUI Need UX

And just like every conversation has a beginning, a flow, and different endpoints depending on the direction the conversation took, so does good UI. What is so great about it, next to the new interface form that has become an accepted standard, is that it triggers a new way to think about other interfaces as well. Since the user is presented with a lot of options at once, they are given the power to select the right time to take action.

They cannot send custom messages until they are explicitly told to. The flow of these chatbots is predetermined, and users can leave contact information or feedback only at very specific moments. If this is the case, should all websites and customer service help centers be replaced by chatbot interfaces? And a good chatbot UI must meet a number of requirements to work to your advantage. When this is missing in the system, your users might end up getting the frustrating "Sorry, I don’t understand that" and leave.

What is the use of chatbot?

Also, such an interface can be used to provide metrics regarding performance based on the task management framework. This information then goes straight to the customer relationship management platform and is used to nurture the leads and turn them into legitimate business opportunities. Sequel - this one is easy to use for informational services, such as providing excerpts and redirects. Drive sales by sending visitors to specific product pages on your store with this free bot template. Chatbots are particularly apt when it comes to lead generation and qualification.

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Use this WhatsApp chatbot to create a conversational FAQ and store directory. Share details about your opening hours, return policy, and general info or ask for feedback. For example, at Landbot, we developed an Escape Room Game bot to showcase a product launch. It’s informative, but most of all, it’s a fun experience that users can enjoy and engage with. Chatbots are fun, and using them as a marketing stunt to entertain your customers or promote a new product is a great way to stand out. Chatbots are useful in helping the sales process of low-involvement products (products that don’t require big financial investment), and so are a perfect tool for eCommerce.

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